Folding projection and display rack



w. J. BURCHETT 1,835,374 v FOLDING PROJECTION AND DISPLAY RACK Filed Dec. 9. 1929 INVENTOR I j 16 30 3 Walter JBzuo/zeli 'A'rroRNEYs mama Dee's, 1931 1,835,374

um'rao s'rA'ras PATENT OFFICE warm I. nuncm'r, OF EAST ORANGE, NEW JERSEY, ASSIGNOB TO A31 W01, INC, 01' NEWARK, NEW JERSEY, A CORPORATION 01' JERSEY FOLDING PROJECTION AND DISPLAY RACK Application filed December 9, 1929. Serial No. 418,676.

This invention relates to racks.

One object of this invention is the provision of a display rack for displaying articles and simultaneously displaying advertising or descriptive matter relating to the articles. A more specific object is the provision of a rack having a displaying shelf or shelves on one side, a displaying screen to the rear of and above said shelf or shelves, and a beam deflector to the rear of the screen for directing the projecting beam to the screen from a suitable projecting apparatus located under the rack.

It is also an object of this invention to provide means for permitting the shelves and deflectorto be swung against the main frame of the rack to save storage space when the rack is not in use. Other objects will appear from the description taken in connection with the accompanying drawings in which:

Fig. 1 is a perspective view of the rack with a projecting apparatus in posit-ion to throw advertising matter on the screen relating to the articles displayed on the shelves;

Fig. 2 is a front elevation of the rack showin the shelves in horizontal position; Fig. 3 is a vertical cross sectional view of 80 the rack on the line 3-3 of Fig. 2, showing the shelves and deflector in position for use; Fig. 4 is a side view of the rack showing the deflector and side flaps and shelves folded against the main frame of the rack; and

' F i 5 showsthe mounting for the deflector and flaps and the use of the flaps as struts to support the deflector.

The rack comprises a generally rectangular frame or main standard member 10 provided with an upper framing portion 11 rabbeted to receive a. displaying screen 12, and a lower framing ortion in which may be secured by anv suitable means a panel 13.

he frame member 10 is supported on standards 15 provided with or connected to feet 16 of any suitable and ornamental form. One or more article displaying shelves 18 portable display are hinfged to the vertical numbers 19 of the lower raining portion of the frame member 10 by hinges 20, the construction being such that the shelves are thrown beyond the vertical when they are closed against the frame member as shown in Fig. 3. Chains or other suitable devices 21 are secured to the utside face of the vertical members 19 and the ends of the shelves to support the shelves in horizontal position and to fold or collapse without interposing themselves between the shelves and frame member.

A deflector 25 is secured by him cs 26 to the upper horizontal member 27 of t e framing (portion 11 so that it may be swung towar 5 the frame member 10 when not in use. This deflector preferably consists of a mirror 28 supported in a metal or other supportin member 29 to which the hinges are secure The upper and lower edges 30 of the member 29 are turned back upon themselves to form grooves to receive the upper and lower edges of the mirror, and the ends of the turnedback edges are crimped against the main body of the member 29 as at 31 to hold the mirror in lace laterally.

The-de ector is supported in the positionshown in Figs. 1 and 3 by fla s 35 of metal or any suitable material. T ese flaps are hinged to the vertical members 36 of the framing member 11 by him es 37 to permit them to be swung inward? towards each other and against the lower orizontal member 38 of the framing member 11, as indicated in Fig. 4. Each flap is provided with a strengthening flange 39 for contact also with said member 38 when the flap is in closed position. I

The flaps carry screw threaded members 40, Fig. 5, which extend through opening 41 in the mirror supporting member 29 to receive a thumb nut 42 whereby the mirror and its frame may be securely locked in functioning position. The flaps are of suflicient rigidity to act as strut members for the de-.

flector. When the deflector is not in use, it is folded against the frame member as shown in Fig. 4. Fig. 1 shows the use of a projector 45 with the dis lay rack of this invention. It is positione directly below the displa rack and occupies the space allotted to t e display rack. The image is projected against the deflector 25 which deflects it to the screen 12 as indicated in Fig. 1. If desired, a nontransparent screen may be placed in front of this rojector.

W ile the invention has been described in detail with respect to certain particular preferred examples which give satisfactory results, it will be understood by those skilled in the art, after understanding the invention, that various changes and modifications may be made without departing from the spirit and scope of the invention, and it is intended therefore in the appended claims to cover all such changes and modifications.

What is claimed as new anddesired to be secured by Letters Patent of the United States is:

1; In a display rack, a main vertical standard, a shelf for supporting articles to be displayed, supported on and extending forwardly from one side of said standard, a screen carried by and in the plane of the standard upon which advertising matter may be projected, and a deflector supported on said standard to the rear of the screen and standard for directing a projected beam on to the screen.

2. In a display rack, a main vertical standard, a shelf extending forwardly from one side of said standard for supporting articles to be displayed, a screen in the plane of the standard upon which advertising matter may be projected, a deflector on the rear of the screen and standard for directing a projected beam on to the screen, and means hingedly supporting the shelves and deflector on said standard to permit of their being folded against the standard.

3. In a display rack, a main vertical standard, a screen supported on said standard, an article displaying shelf on said standard, and a beam deflector secured to said standard for directing a projecting beam on to .the screen, the arrangement being such that articles on the shelf and matter projected on the screen may be viewed from the same point.

4. In a display rack, a main frame member, a screen mounted therein upon which advertising matter may be projected, a beam deflector hin ed by horizontal hinges to said frame mem lier for directing a projected beam on to the screen, triangular strut members hinged to said frame member, and means for securing said strut members and deflector in operative position. 1

5. In a display rack, a main frame member, a beam deflecting member hinged by horizontal hinges to said frame member, a flap at each end hinged to one of said members for shielding said deflecting member, and means for holding said flaps and deflecting member in extended position.

. 6. In a display rack, a main frame member, a deflector, flap members for shielding said deflector and hinges connecting said deflector and flap members to the main frame member to permit of foldin said flap members against the frame mem and said deflector against the flap members.

7. In a display rack, a deflecting member, hingedl mounted flap members for shielding said dc ecting member, and a flange on each flap member constituting a bearing element Whin the flap members are folded against the rac 8. In a display rack, a screen upon which advertisin matter may be projected, a rectangular rame for the screen, a deflector hinged to the upper horizontal member of the frame for directing a projected beam on to the screen, flap members hinged to the vertical members of the frame for shielding said deflector and screen, and means for preventing contact between the flap members and screen as the flap members are folded against the frame.

In testimony whereof I have signed my name to this specification.

WALTER J. BURCHETT. 

